Thursday, August 19, 2010

CBS, Reliance Broadcast Start Indian TV network

NEW YORK (Reuters) - CBS Studios International, a division of CBS Corp, and Reliance Broadcast Network Ltd said on Wednesday they are forming an entertainment venture in India that will bring such CBS shows as "Hawaii Five-0" and "CSI:Crime Scene Investigation" to one of the world's fastest growing TV markets.

and Reliance Anil Dhirubhai Ambani Group's Broadcast Network Ltd will each have a 50 percent equity stake in the new media company called BIG CBS Networks.

BIG CBS will tap shows from CBS's program library, which holds series such as "Melrose Place" and "Star Trek: The Next Generation," as well as acquire content from other parties.

The venture will launch with three new English-language television channels that will broadcast across the Indian subcontinent later this year.

(Reporting by Jennifer Saba, editing by Gerald E. McCormick)

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